ForVEVEWalmart AFFIndiaWebChange
01 Apr 2025 → 30 Apr 2025
What is this campaign optimising for?
ROAS
Sales within a capped ad spend
₹ 10,00,000
e.g. 40,00,000
To drive sales
Sales, open-ended or capped
Asks for Sales amountCap (optional)
Max CPA / CAC
Pays per event, at a target cost
Asks for Paid eventMax CPATarget CAC
Maximum conversions
Volume first, cost secondary
Asks for Funnel eventInternal CAC (optional)